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Salary · Public Relations Specialist · United States

Public Relations Specialist salary: $74,750 median, and how to negotiate yours.

The full pay range by percentile, every state, the top-paying metro areas and similar roles, from the latest BLS survey. Place your own offer on the range.

Updated Nov 2, 2026 · Data: BLS OEWS May 2025
Annual wage range · U.S. · BLS May 2025
$74,750median ($35.94/hr)

Hourly pay, BLS May 2025: 10th percentile $21.21 · 25th $27.05 · median $35.94 · 75th $48.25 · 90th $64.98.

Quick answer

The median annual wage for public relations specialists in the United States was $74,750 in May 2025 (BLS). The lowest-paid 10% earned less than $44,110 and the top 10% earned more than $135,150. That median is 1.5 times the $50,980 median for all occupations. The highest-paying state was District of Columbia ($102,740).

10th percentile
$44,110
lowest-paid 10% earn less
25th percentile
$56,260
a quarter earn less
75th percentile
$100,370
a quarter earn more
90th percentile
$135,150
top 10% earn more
Key facts

More on public relations specialist pay

  • The median hourly wage for public relations specialists in the United States was $35.94 in May 2025, according to the U.S. Bureau of Labor Statistics.

    Source: BLS OEWS, May 2025

  • The middle half of public relations specialists in the United States earned between $56,260 and $100,370 a year in May 2025 (25th to 75th percentile, BLS).

    Source: BLS OEWS, May 2025

  • The lowest-paid 10% of public relations specialists in the United States earned less than $44,110 a year in May 2025, and the top 10% more than $135,150 (BLS).

    Source: BLS OEWS, May 2025

  • The mean annual wage for public relations specialists in the United States was $84,120 in May 2025, according to BLS; the mean is a different measure from the median.

    Source: BLS OEWS, May 2025

  • BLS estimated that 283,380 people were employed as public relations specialists in the United States in May 2025, not counting the self-employed.

    Source: BLS OEWS, May 2025

Pay by state

Public Relations Specialist salary in every state

Data BLS state estimates, May 2025. 51 states and DC published a median for this occupation. Sort by pay or by number employed.

Highest median pay
  1. District of Columbia$102,740
  2. Washington$87,470
  3. California$85,030
  4. Connecticut$84,990
  5. New York$81,250
Most people employed
  1. California32,710
  2. New York28,250
  3. Texas25,220
  4. Florida17,820
  5. District of Columbia16,720
Median annual wage by state
State10th–90th percentile
District of Columbia$102,740$64,260–$202,17016,720
Washington$87,470$60,760–$136,0206,430
California$85,030$49,550–$160,52032,710
Connecticut$84,990$51,410–$162,2801,910
New York$81,250$51,730–$157,61028,250
Colorado$80,680$51,710–$139,0407,410
Virginia$80,380$46,840–$162,0509,990
New Jersey$80,130$49,820–$138,1904,980
Massachusetts$79,660$51,710–$139,2406,760
Maryland$79,560$42,060–$147,2204,190
Rhode Island$77,540$47,750–$129,3601,140
Illinois$76,380$47,690–$139,5706,200
Delaware$76,120$43,720–$126,290930
Oregon$74,900$45,190–$123,8804,510
Nevada$73,840$44,710–$120,1601,600
New Hampshire$73,280$50,430–$122,3901,140
Georgia$73,200$43,590–$128,1906,860
North Dakota$70,280$47,980–$100,710640
Alaska$70,050$45,140–$117,210640
New Mexico$68,700$43,080–$123,1101,130
Minnesota$68,620$42,220–$111,1808,260
Wyoming$67,490$50,430–$115,210480
Wisconsin$67,240$44,790–$105,9704,410
North Carolina$67,230$39,840–$136,4509,910
Arizona$66,710$45,080–$111,2205,350
Vermont$66,060$45,330–$101,5201,260
Michigan$65,300$38,560–$117,2907,510
Texas$65,160$39,840–$109,64025,220
Arkansas$65,000$39,170–$137,190980
Oklahoma$64,920$39,380–$113,7802,280
Indiana$64,900$42,060–$105,5803,750
Kansas$64,860$39,820–$105,5002,340
Ohio$64,840$41,540–$121,4606,670
South Dakota$64,520$48,460–$102,480210
Hawaii$63,880$42,070–$104,2401,800
Montana$63,780$43,770–$96,0501,760
Florida$63,660$37,000–$115,68017,820
Iowa$62,970$38,890–$104,7002,890
South Carolina$62,730$38,920–$143,9402,950
Utah$62,670$41,410–$119,2701,800
Maine$62,450$38,890–$100,7701,400
Nebraska$61,780$41,490–$93,9901,590
Alabama$61,710$39,320–$111,9702,410
Missouri$61,130$38,490–$102,8504,820
Idaho$61,110$36,580–$101,8901,220
Tennessee$60,900$37,450–$98,3703,380
Louisiana$60,470$38,640–$98,6101,710
Kentucky$60,150$37,190–$103,5302,580
Mississippi$59,810$38,630–$96,690950
Pennsylvania$57,460$32,810–$102,33011,180
West Virginia$56,730$39,720–$103,380350
Top-paying metro areas

Where the median is highest

Data Metropolitan areas with at least 100 people employed in the occupation, BLS May 2025.

  1. San Jose-Sunnyvale-Santa Clara, CA$117,620
  2. Kennewick-Richland, WA$103,030
  3. San Francisco-Oakland-Fremont, CA$102,520
  4. Washington-Arlington-Alexandria, DC-VA-MD-WV$101,680
  5. Seattle-Tacoma-Bellevue, WA$96,000
  6. Bloomington, IL$91,630
  7. New Haven, CT$91,530
  8. Sacramento-Roseville-Folsom, CA$89,640
  9. Hartford-West Hartford-East Hartford, CT$87,830
  10. Salem, OR$87,740
Similar roles

How the pay compares

Data National medians for related occupations (O*NET related roles, BLS pay).

  1. Marketing Manager$166,790
  2. Sales Manager$148,270
  3. Public Relations Manager$146,910
  4. Management Consultant$101,860
  5. Public Relations Specialist$74,750
  6. Fundraiser$72,550
  7. Event Planner$61,160
Negotiation script builder

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Our view If you cite market data, cite this page's source: the BLS median for your state and the percentile your offer sits at. A specific, sourced number is easier to agree to than a feeling.

Pay by industry

What OEWS reports by employing industry

Data Median and mean annual wage for public relations specialist jobs in the industries employing the most of them (May 2025). Among the 7 industries here that meet TryHired's reliability rule (5,000+ jobs, 5%+ of establishments reporting, low sampling error, a non-degenerate wage distribution), OEWS reports the highest median for those employed in management of companies and enterprises ($92,740).

Pay by industry
IndustryJobsMedian annual wageMean annual wage
Advertising, Public Relations, and Related Services37,610$77,480$96,500
Colleges, Universities, and Professional Schools21,280$66,420$73,090
Local Government, excluding Schools and Hospitals (OEWS Designation)16,820$77,870$80,310
Business, Professional, Labor, Political, and Similar Organizations16,560$77,650$88,500
Management of Companies and Enterprises13,420$92,740$99,790
Social Advocacy Organizations12,140$69,570$75,440
Management, Scientific, and Technical Consulting Services8,860$72,800$83,680
Elementary and Secondary Schools8,400$72,280$76,530

Source: BLS OEWS May 2025 national industry-specific estimates (A_MEDIAN and A_MEAN fields), detailed industries with at least 1,000 such jobs. Since May 2025 OEWS publishes specific values for many wages that used to appear only as “$239,200 or more”; values BLS still marks that way are shown that way. Industry estimates differ; they are not a forecast of anyone's pay after a move.

Method

How this page is built

Wages are BLS Occupational Employment and Wage Statistics estimates for May 2025 (national, state and metropolitan area), for the occupation shown. OEWS wages are straight-time gross pay: they include base pay, commissions, production bonuses and tips, and exclude overtime, shift differentials, non-production bonuses and benefits. Percentiles describe all workers in the occupation, not entry or senior levels.

What this page can't tell you
  • Pay at a specific employer, or for self-employed workers (OEWS covers employees).
  • Experience level: percentiles are not seniority bands.
  • Equity, bonuses outside OEWS's definition, and benefits.
Sources
  1. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates (public domain).
  2. O*NET 31.0 Database, U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. TryHired selected, ranked and combined the data; O*NET is not responsible for these pages.

How TryHired builds this data: sources, methods and downloads. Spotted an error? Report a correction.

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