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Salary · Sales Manager · United States

Sales Manager salary: $148,270 median, and how to negotiate yours.

The full pay range by percentile, every state, the top-paying metro areas and similar roles, from the latest BLS survey. Place your own offer on the range.

Updated Oct 24, 2026 · Data: BLS OEWS May 2025
Annual wage range · U.S. · BLS May 2025
$148,270median ($71.28/hr)

Quick answer

The median annual wage for sales managers in the United States was $148,270 in May 2025 (BLS). The lowest-paid 10% earned less than $73,170 and the top 10% earned more than $290,540. That median is 2.9 times the $50,980 median for all occupations. The highest-paying state was New York ($217,640).

Data Government data groups this job as Sales Managers (O*NET-SOC 11-2022.00). Figures on this page are for that occupation.

10th percentile
$73,170
lowest-paid 10% earn less
25th percentile
$100,360
a quarter earn less
75th percentile
$207,340
a quarter earn more
90th percentile
$290,540
top 10% earn more
Pay by state

Sales Manager salary in every state

Data BLS state estimates, May 2025. 50 states and DC published a median for this occupation. Sort by pay or by number employed.

Highest median pay
  1. New York$217,640
  2. Massachusetts$191,200
  3. Virginia$191,130
  4. Colorado$180,850
  5. Washington$174,000
Most people employed
  1. California112,440
  2. Texas76,010
  3. Florida46,480
  4. New York38,510
  5. Illinois32,240
Median annual wage by state
State10th–90th percentile
New York$217,640$107,670–$378,91038,510
Massachusetts$191,200$100,510–$321,00015,010
Virginia$191,130$94,710–$302,9009,670
Colorado$180,850$105,270–$316,8308,780
Washington$174,000$104,000–$291,62010,030
New Jersey$173,020$103,580–$308,63020,090
Connecticut$162,110$92,530–$281,4908,560
Kansas$159,990$91,530–$249,9906,820
Georgia$159,890$79,560–$292,49017,690
Maine$158,660$66,280–$213,950n/a
Oregon$155,810$86,490–$274,4905,260
Illinois$155,280$78,760–$282,89032,240
Rhode Island$154,970$90,910–$258,9501,120
Minnesota$151,670$79,900–$258,46011,240
North Carolina$150,470$69,350–$297,76016,920
Arizona$145,690$74,510–$255,22013,870
New Hampshire$141,900$88,550–$265,6202,820
District of Columbia$141,800$83,560–$270,3401,930
Vermont$138,650$87,170–$261,730930
Maryland$137,150$67,270–$257,350n/a
Michigan$136,870$69,790–$230,07017,950
Utah$136,520$72,800–$253,3908,990
South Dakota$136,360$72,510–$219,050450
Texas$136,020$68,750–$268,45076,010
Ohio$135,510$74,190–$251,11022,840
Idaho$135,350$70,730–$224,8902,490
California$134,910$64,430–$300,580112,440
Wisconsin$134,870$76,330–$222,11010,480
Iowa$134,010$72,130–$220,7703,260
Florida$131,900$71,650–$263,16046,480
Indiana$131,470$69,570–$231,3509,700
South Carolina$131,080$62,060–$223,7609,340
Pennsylvania$130,610$71,500–$239,47020,460
Wyoming$129,840$67,260–$209,490300
Oklahoma$128,920$63,070–$275,4403,250
Kentucky$128,650$67,690–$236,9906,650
Tennessee$128,040$67,220–$231,83012,270
Nebraska$126,990$72,410–$227,8703,000
Alabama$124,040$66,050–$218,2704,670
North Dakota$119,990$79,610–$197,290550
Montana$117,390$81,030–$205,7601,200
Hawaii$116,340$71,290–$218,8701,710
Missouri$115,370$60,920–$223,3407,630
New Mexico$114,080$65,190–$204,7901,750
Louisiana$110,700$61,040–$217,6004,360
Nevada$109,790$66,320–$221,0305,770
Mississippi$108,750$58,350–$217,4601,870
Arkansas$108,330$53,860–$245,6403,710
Alaska$98,860$70,370–$171,700850
West Virginia$94,830$57,150–$188,1701,110
Top-paying metro areas

Where the median is highest

Data Metropolitan areas with at least 100 people employed in the occupation, BLS May 2025.

  1. New York-Newark-Jersey City, NY-NJ$215,150
  2. Boston-Cambridge-Newton, MA-NH$206,610
  3. San Jose-Sunnyvale-Santa Clara, CA$201,780
  4. Boulder, CO$200,970
  5. Fort Collins-Loveland, CO$198,550
  6. Durham-Chapel Hill, NC$190,370
  7. Lawrence, KS$189,740
  8. Seattle-Tacoma-Bellevue, WA$184,320
  9. Denver-Aurora-Centennial, CO$181,580
  10. Trenton-Princeton, NJ$178,360
Similar roles

How the pay compares

Data National medians for related occupations (O*NET related roles, BLS pay).

  1. CEO$213,990
  2. Marketing Manager$166,790
  3. Sales Manager$148,270
  4. Operations Manager$105,770
  5. Office Manager$69,500
  6. Customer Service Representative$44,770
Negotiation script builder

Ask for more, calmly and in writing

Advice Uses only what you type. Replace anything in brackets with something true.

Our view If you cite market data, cite this page's source: the BLS median for your state and the percentile your offer sits at. A specific, sourced number is easier to agree to than a feeling.

Method

How this page is built

Wages are BLS Occupational Employment and Wage Statistics estimates for May 2025 (national, state and metropolitan area), for the occupation shown. OEWS wages are straight-time gross pay: they include base pay, commissions, production bonuses and tips, and exclude overtime, shift differentials, non-production bonuses and benefits. Percentiles describe all workers in the occupation, not entry or senior levels.

What this page can't tell you
  • Pay at a specific employer, or for self-employed workers (OEWS covers employees).
  • Experience level: percentiles are not seniority bands.
  • Equity, bonuses outside OEWS's definition, and benefits.
Sources
  1. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates (public domain).
  2. O*NET 31.0 Database, U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. TryHired selected, ranked and combined the data; O*NET is not responsible for these pages.
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