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Role hub · First-Line Supervisors of Retail Sales Workers

Store Manager: what the job is, what it pays, and how to get hired.

The work, the skills that matter, the tools in demand and the pay range, from U.S. government data, plus every TryHired page for the role.

Updated Nov 2, 2026 · Data: BLS OEWS May 2025 · O*NET 31.0
Pay ladder · select a percentile
Median percentile pay

Half of store managers earn more than this and half earn less.

Annual
$48,520
Hourly
$23.33
Source
BLS May 2025
Quick answer

Store Managers directly supervise and coordinate activities of retail sales workers in an establishment or department. The median pay is $48,520 a year ($23.33 an hour) (BLS, May 2025). The most commonly reported education requirement is a high school diploma or equivalent (52% of workers surveyed by O*NET).

Median pay
$48,520
BLS May 2025
Employed in the U.S.
1,121,800
BLS May 2025
Preparation
Job Zone 1-2 of 5
very little to some preparation
Most common education
High School Diploma or the equivalent (such as a GED)
52% of workers

Data Government data groups this job as First-Line Supervisors of Retail Sales Workers (O*NET-SOC 41-1011.00). Figures on this page are for that occupation.

Key facts

Store Managers at a glance

  • First-line supervisors of retail sales workers in the United States earned a median annual wage of $48,520 in May 2025, according to the U.S. Bureau of Labor Statistics.

    Source: BLS OEWS, May 2025

  • In its 2025–35 employment projections, the U.S. Bureau of Labor Statistics lists a high school diploma or equivalent as the typical entry-level education for first-line supervisors of retail sales workers in the United States.

    Source: BLS Employment Projections, 2025–35

  • BLS projects employment of first-line supervisors of retail sales workers in the United States to decline 3.7% from 2025 to 2035, with about 113,500 openings a year on average, including replacement openings.

    Source: BLS Employment Projections, 2025–35

  • BLS estimates that 1.9% of first-line supervisors of retail sales workers in the United States had the ability to telework in 2025, a preliminary estimate of whether the job allows it, not a count of remote jobs.

    Source: BLS Occupational Requirements Survey, 2025 preliminary

Explore the role

Every page for Store Managers

The work

What store managers do day to day

Data Core tasks rated most important by workers in the role (O*NET).

  1. Provide customer service by greeting and assisting customers and responding to customer inquiries and complaints.
  2. Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or in performing services for customers.
  3. Examine merchandise to ensure that it is correctly priced and displayed and that it functions as advertised.
  4. Monitor sales activities to ensure that customers receive satisfactory service and quality goods.
  5. Instruct staff on how to handle difficult and complicated sales.
  6. Assign employees to specific duties.
  7. Keep records of purchases, sales, and requisitions.
  8. Perform work activities of subordinates, such as cleaning and organizing shelves and displays and selling merchandise.
Job requirements

What the job requires

Data BLS figures for first-line supervisors of retail sales workers (SOC 41-1011), 2025 preliminary BLS Occupational Requirements Survey.

Telework available
1.9%
of workers had the ability to telework
Workday sitting
31.0%
mean share of the day required to sit
Most common strength level
Light
54.2% of workers
Can pause work
81.6%
of workers could take short, unscheduled breaks
Self-paced workload
26.5%
of workers set their own workload
Employer-changed schedules
68.6%
of workers had schedules changed by the employer week to week

Source: U.S. Bureau of Labor Statistics, Occupational Requirements Survey. Estimates are preliminary; ranges are shown as published.

Where this career works

Industries that employ it

Data Share of all store manager jobs in each industry, 2025 (BLS Employment Matrix).

  1. General merchandise retailers14.4% of all jobs in this occupation · -5.1% projected change here 2025–35 · mean wage $49,750
  2. Food and beverage retailers13.5% of all jobs in this occupation · +1.6% projected change here 2025–35 · mean wage $54,340
  3. Clothing, clothing accessories, shoe, and jewelry retailers8.6% of all jobs in this occupation · -7.5% projected change here 2025–35 · mean wage $49,430
  4. Sporting goods, hobby, musical instrument, book, and miscellaneous retailers8.5% of all jobs in this occupation · -4.5% projected change here 2025–35 · mean wage $48,640
  5. Gasoline stations and fuel dealers7.2% of all jobs in this occupation · +0.5% projected change here 2025–35 · mean wage $44,370
  6. Building material and garden equipment and supplies dealers6.6% of all jobs in this occupation · +3.4% projected change here 2025–35 · mean wage $57,100

Sources: BLS 2025–35 National Employment Matrix (share of the occupation's jobs, projected change) and BLS OEWS May 2025 industry estimates (mean wage). Different industry estimates are not a pay forecast for any person.

Skills that matter

Ranked by importance to the job

Data O*NET importance ratings. The first three are core.

Active ListeningcoreService OrientationcoreSpeakingcoreSocial PerceptivenessCoordinationCritical ThinkingMonitoringPersuasionNegotiation

Knowledge areas: Customer and Personal Service, Administration and Management, Sales and Marketing, English Language, Education and Training, Personnel and Human Resources.

Tools and technology

Software store managers use

Data Examples reported for the role; employer demand flags from O*NET.

  • Adobe IllustratorGraphics or photo imaging softwareHot technology
  • Adobe InDesignDesktop publishing softwareHot technology
  • Adobe PhotoshopGraphics or photo imaging softwareHot technology
  • Autodesk RevitComputer aided design CAD softwareHot technology
  • FacebookWeb page creation and editing softwareHot technology
  • Google AnalyticsData mining softwareHot technology
  • IBM SPSS StatisticsAnalytical or scientific softwareHot technology
  • Kronos Workforce TimekeeperTime accounting softwareHot technology
  • Microsoft VisioProcess mapping and design softwareHot technology
  • SASAnalytical or scientific softwareHot technology
  • Teradata DatabaseData base management system softwareHot technology
  • ASI Point of SalePoint of sale POS software

Also called: Bakery Manager, Delicatessen Manager, Department Manager, Department Supervisor, Grocery Manager, Key Carrier.

Method

How this page is built

Tasks, skills, tools, education and related roles come from O*NET 31.0. Pay and employment come from the BLS OEWS May 2025 national estimates. The skill-match score is our calculation: Skill match is the cosine similarity of the two occupations' skill profiles: for each of 35 O*NET skills (10 essential, 25 transferable) we multiply importance by level and subtract the average across all occupations, then compare the direction of the two profiles. 100 means identical shape; 0 means unrelated or opposite (negative values are shown as 0). Only occupations that O*NET itself lists as related are compared.

What this page can't tell you
  • How a specific employer defines the job.
  • Pay for self-employed workers (OEWS covers employees).
  • Your own chances: data describes the occupation, not you.
Sources
  1. O*NET 31.0 Database, U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. TryHired selected, ranked and combined the data; O*NET is not responsible for these pages.
  2. U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates (public domain).

How TryHired builds this data: sources, methods and downloads. Spotted an error? Report a correction.